{"id":32798,"date":"2022-12-06T07:00:00","date_gmt":"2022-12-06T06:00:00","guid":{"rendered":"https:\/\/entelgy.com\/asi-se-aplica-data-fabric-de-entelgy-a-las-empresas-financieras\/"},"modified":"2025-02-25T10:56:10","modified_gmt":"2025-02-25T09:56:10","slug":"asi-se-aplica-data-fabric-de-entelgy-a-las-empresas-financieras","status":"publish","type":"post","link":"https:\/\/entelgy.com\/pt-br\/actualidad-es\/asi-se-aplica-data-fabric-de-entelgy-a-las-empresas-financieras\/","title":{"rendered":"As\u00ed se aplica Data Fabric de Entelgy a las empresas financieras"},"content":{"rendered":"<p><img fetchpriority=\"high\" decoding=\"async\" class=\" size-full wp-image-32797\" src=\"https:\/\/entelgy.com\/wp-content\/uploads\/2022\/12\/1942a14ffec1beaf2214fc67653269a8.jpg\" alt=\"\" width=\"900\" height=\"506\" srcset=\"https:\/\/entelgy.com\/wp-content\/uploads\/2022\/12\/1942a14ffec1beaf2214fc67653269a8.jpg 900w, https:\/\/entelgy.com\/wp-content\/uploads\/2022\/12\/1942a14ffec1beaf2214fc67653269a8-300x169.jpg 300w, https:\/\/entelgy.com\/wp-content\/uploads\/2022\/12\/1942a14ffec1beaf2214fc67653269a8-768x432.jpg 768w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/p>\n<p>Nuestra soluci\u00f3n Data Fabric, creada por Entelgy y TIBCO, tiene m\u00faltiples aplicaciones en el mercado. Ahora TIBCO, nuestro socio tecnol\u00f3gico, destaca c\u00f3mo ha mejorado la experiencia de clientes de una empresa espa\u00f1ola de servicios financieros.<\/p>\n<p><!--more--><\/p>\n<p><span style=\"font-weight: 400;\">Las organizaciones est\u00e1n aumentando su competitividad y mejorando los procesos de toma de decisiones utilizando sus<strong> datos y herramientas anal\u00edticas avanzadas<\/strong>. Estas capacidades son fundamentales en el sector de los servicios financieros, en el que disruptores como las fintechs, los nuevos participantes y las crecientes necesidades de los clientes est\u00e1n creando un campo de juego inestable. Una empresa espa\u00f1ola de servicios financieros con sede en Madrid buscaba mejorar la experiencia de sus clientes y recurri\u00f3 a<strong> Data Fabric<\/strong>, la soluci\u00f3n de Entelgy creada en colaboraci\u00f3n con TIBCO.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Nuestra capacidad l\u00edder en datos y an\u00e1lisis, se centr\u00f3 en las necesidades del cliente, la instituci\u00f3n financiera, para implementar un proyecto de integraci\u00f3n y an\u00e1lisis de datos utilizando la soluci\u00f3n de descubrimiento de datos TIBCO Spotfire. Tal y como afirma <strong>Rom\u00e1n Sanz<\/strong>, Head of Data &amp; Analytics de Entelgy: <\/span><i><span style=\"font-weight: 400;\">&#8220;Nuestro cliente buscaba <strong>unificar la visi\u00f3n del cliente<\/strong> y tener la \u00fanica fuente de verdad para sus ventas y marketing<\/span><\/i><span style=\"font-weight: 400;\">&#8220;.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">El software TIBCO Spotfire fue identificado por Entelgy como la mejor soluci\u00f3n anal\u00edtica para proporcionar una visi\u00f3n de 360 grados de los clientes, reducir el tiempo de desarrollo, aumentar el valor de los datos y proporcionar una interfaz de usuario editable para personalizar la marca. En \u00faltima instancia, la soluci\u00f3n es utilizada por el gran banco para <strong>optimizar el ciclo de vida de los datos<\/strong>, mejorar la experiencia del cliente <strong>omnicanal<\/strong> y orientar a los clientes hacia <strong>ofertas personalizadas<\/strong>.\u00a0<\/span><\/p>\n<div class=\"k2_video\">\n<div class=\"ast-oembed-container \" style=\"height: 100%;\"><iframe title=\"As\u00ed funcionan las soluciones Data Fabric de Entelgy\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/A--KcmeLo_I?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Nuestra soluci\u00f3n Data Fabric, creada por Entelgy y TIBCO, tiene m\u00faltiples aplicaciones en el mercado. Ahora TIBCO, nuestro socio tecnol\u00f3gico, [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":32797,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"rank_math_lock_modified_date":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[40,115],"tags":[8407,8408,8404],"class_list":["post-32798","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualidad-es","category-proyectos","tag-data-driven-marketing-3","tag-data-fabric-2","tag-entelgy-digital-2"],"acf":[],"_links":{"self":[{"href":"https:\/\/entelgy.com\/pt-br\/wp-json\/wp\/v2\/posts\/32798","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/entelgy.com\/pt-br\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/entelgy.com\/pt-br\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/entelgy.com\/pt-br\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/entelgy.com\/pt-br\/wp-json\/wp\/v2\/comments?post=32798"}],"version-history":[{"count":0,"href":"https:\/\/entelgy.com\/pt-br\/wp-json\/wp\/v2\/posts\/32798\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/entelgy.com\/pt-br\/wp-json\/wp\/v2\/media\/32797"}],"wp:attachment":[{"href":"https:\/\/entelgy.com\/pt-br\/wp-json\/wp\/v2\/media?parent=32798"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/entelgy.com\/pt-br\/wp-json\/wp\/v2\/categories?post=32798"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/entelgy.com\/pt-br\/wp-json\/wp\/v2\/tags?post=32798"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}