{"id":30746,"date":"2020-01-08T10:38:31","date_gmt":"2020-01-08T09:38:31","guid":{"rendered":"https:\/\/entelgy.com\/actualidad-nuestra-seccion-de-noticias-crece-en-2019-mas-que-nunca\/"},"modified":"2024-11-06T23:35:59","modified_gmt":"2024-11-06T22:35:59","slug":"actualidad-nuestra-seccion-de-noticias-crece-en-2019-mas-que-nunca","status":"publish","type":"post","link":"https:\/\/entelgy.com\/en\/sin-categoria\/actualidad-nuestra-seccion-de-noticias-crece-en-2019-mas-que-nunca\/","title":{"rendered":"Actualidad, nuestra secci\u00f3n de noticias crece en 2019 m\u00e1s que nunca"},"content":{"rendered":"<p><img fetchpriority=\"high\" decoding=\"async\" class=\" size-full wp-image-30745\" src=\"https:\/\/entelgy.com\/wp-content\/uploads\/2020\/01\/89ae7a48893bc62e51aae922be5491d6.jpg\" alt=\"\" width=\"900\" height=\"506\" srcset=\"https:\/\/entelgy.com\/wp-content\/uploads\/2020\/01\/89ae7a48893bc62e51aae922be5491d6.jpg 900w, https:\/\/entelgy.com\/wp-content\/uploads\/2020\/01\/89ae7a48893bc62e51aae922be5491d6-300x169.jpg 300w, https:\/\/entelgy.com\/wp-content\/uploads\/2020\/01\/89ae7a48893bc62e51aae922be5491d6-768x432.jpg 768w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/p>\n<p>Como sab\u00e9is, desde abril de 2019 nuestra anterior plataforma de noticias (el blog corporativo) se integr\u00f3 en la nueva web de Entelgy agrupando las noticias de nuestras 4 divisiones. La estrategia de Entelgy ONE ha obtenido frutos inmediatos: hemos publicado pr\u00e1cticamente el doble de noticias que el a\u00f1o anterior.<\/p>\n<p><!--more--><\/p>\n<p>Dentro de los objetivos planteados, la secci\u00f3n de Actualidad de la web de Entelgy ha alcanzado la siguiente cota en la estrategia de <strong>visibilidad de nuestra compa\u00f1\u00eda<\/strong>. Agrupando el contenido de nuestras 4 divisiones, <strong>hemos unificado el tr\u00e1fico<\/strong> generado por las visitas de usuarios mejorando el posicionamiento en buscadores (SEO). Adem\u00e1s hemos potenciado los mensajes corporativos y nuestro valor en cadena siempre teniendo<strong> como referente absoluto al profesional de Entelgy<\/strong> como usuario objetivo.<\/p>\n<p>Una de las ventajas que ha supuesto el apartado de Actualidad es que nos ha permitido realizar una segmentaci\u00f3n en funci\u00f3n de la divisi\u00f3n que se trate. De esta manera hemos podido ofrecer una <strong>visi\u00f3n tanto corporativa como de las divisiones<\/strong>.<\/p>\n<p>Actualmente Google indexa 1.382 entradas de actualidad. Esto supone una <strong>ventaja exponencial de cara a la presencia online de nuestra organizaci\u00f3n<\/strong>. En 2019 se han publicado 209 temas diferentes, <strong>pr\u00e1cticamente el doble de contenidos<\/strong> publicados el a\u00f1o anterior, sobre temas corporativos, nuestra participaci\u00f3n en eventos, entrevistas de nuestros profesionales, noticias de prensa, alianzas, proyectos\u2026 Se fomenta que todas las divisiones de Entelgy y desde los diferentes pa\u00edses contribuyan.<\/p>\n<p>Las entradas que estad\u00edsticamente han tenido mejor acogida son las de actividades propias de Entelgy, entrevistas a profesionales y art\u00edculos de prensa novedosos. En concreto, este a\u00f1o 2019<strong> las entradas que mejor repercusi\u00f3n han tenido han sido<\/strong>:<\/p>\n<\/p>\n<p><strong>De actividades \/ noticias internas: <\/strong><\/p>\n<ul>\n<li><span style=\"text-decoration: underline;\"><a href=\"https:\/\/entelgy.com\/asi-son-las-nuevas-oficinas-de-entelgy-ibai\/\" target=\"_blank\" rel=\"noopener noreferrer\">As\u00ed son nuestras oficinas de Entelgy Ibai<\/a><\/span><\/li>\n<li><span style=\"text-decoration: underline;\"><a href=\"https:\/\/entelgy.com\/j-agile-asi-es-la-comunidad-agile-de-entelgy\/\" target=\"_blank\" rel=\"noopener noreferrer\">As\u00ed es la Comunidad Agile de Entelgy<\/a><\/span><\/li>\n<li><span style=\"text-decoration: underline;\"><a href=\"https:\/\/entelgy.com\/entelgy-ibai-inaugura-con-la-presencia-del-gobierno-vasco-su-centro-avanzado-de-operaciones-de-ciberseguridad-industrial-en-el-pais-vasco\/\" target=\"_blank\" rel=\"noopener noreferrer\">Entelgy inaugura su centro avanzado de ciberseguridad industrial en Vitoria<\/a><\/span><\/li>\n<li><span style=\"text-decoration: underline;\"><a href=\"https:\/\/entelgy.com\/ya-tenemos-el-video-del-iv-congreso-entelgy\/\" target=\"_blank\" rel=\"noopener noreferrer\">V\u00eddeo de IV Congreso Entelgy<\/a><\/span><\/li>\n<li><span style=\"text-decoration: underline;\"><a href=\"https:\/\/entelgy.com\/finalizan-los-corporate-sports-games-y-seguimos-sumando-al-medallero\/\" target=\"_blank\" rel=\"noopener noreferrer\">Corporate Sport Games, seguimos sumando al medallero<\/a><\/span><\/li>\n<\/ul>\n<\/p>\n<p><strong>En cuanto a entrevistas: <\/strong><\/p>\n<ul>\n<li><span style=\"text-decoration: underline;\"><a href=\"https:\/\/entelgy.com\/la-voz-de-nuestros-expertos-insurtech-el-futuro-del-mundo-del-seguro\/\" target=\"_blank\" rel=\"noopener noreferrer\">Gustavo Gonz\u00e1lez: Insurtech, el futuro del Seguro<\/a><\/span><\/li>\n<li><span style=\"text-decoration: underline;\"><a href=\"https:\/\/entelgy.com\/la-prensa-destaca-la-importancia-del-talento-colaborativo-en-entelgy\/\" target=\"_blank\" rel=\"noopener noreferrer\">Marta Gallardo: la importancia de las personas frente a la tecnolog\u00eda<\/a><\/span><\/li>\n<li><span style=\"text-decoration: underline;\"><a href=\"https:\/\/entelgy.com\/entelgy-se-vuelca-en-la-campana-de-recogida-de-juguetes\/\" target=\"_blank\" rel=\"noopener noreferrer\">Jessica Francisco: Campa\u00f1a de recogida de juguetes<\/a><\/span><\/li>\n<\/ul>\n<\/p>\n<p><strong>Y de las n<\/strong><strong>oticias de medios, destacar: <\/strong><\/p>\n<ul>\n<li><span style=\"text-decoration: underline;\"><a href=\"https:\/\/entelgy.com\/las-cinco-claves-del-5g\/\" target=\"_blank\" rel=\"noopener noreferrer\">Las cinco claves del 5G<\/a><\/span><\/li>\n<li><span style=\"text-decoration: underline;\"><a href=\"https:\/\/entelgy.com\/el-pais-retina-nos-publica-la-tribuna-la-importancia-de-la-etica-en-la-inteligencia-artificial\/\" target=\"_blank\" rel=\"noopener noreferrer\">La importancia de la \u00e9tica en inteligencia artificial<\/a><\/span><\/li>\n<li><span style=\"text-decoration: underline;\"><a href=\"https:\/\/entelgy.com\/sistemas-biometricos-la-identificacion-del-futuro-ya-esta-aqui\/\" target=\"_blank\" rel=\"noopener noreferrer\">Sistema biom\u00e9tricos, la identificaci\u00f3n del futuro ya est\u00e1 aq<\/a>u\u00ed<\/span><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Como sab\u00e9is, desde abril de 2019 nuestra anterior plataforma de noticias (el blog corporativo) se integr\u00f3 en la nueva web [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":30745,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"rank_math_lock_modified_date":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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